This week Peter and Scott continue their series that is best described as Inbound Marketing 101.
You have been successful in getting a total stranger to visit your site. What’s even better is that this stranger is a potential customer, and quite interested in what you’re selling.
What happens next? In this episode we dig into the next steps in the journey from stranger to customer. We look at ways to engage your new prospect, as well as some of the ways Inbound Marketing can be used as an effective tool to close the sale.